Exhibit at BTTS
97%
of exhibitors rated visitor
quality as excellent or good
95%
of exhibitors met new
customers at the show
80%
of exhibitors are likely
to exhibit again
Exhibiting at the British Tourism & Travel Show
The British Tourism & Travel Show connects you with the people who plan and book group travel. Tour operators, coach operators, group travel organisers, travel agents and other travel trade professionals attend each year to discover new destinations, attractions, hotels and experiences. They are actively sourcing ideas, suppliers and itineraries for the season ahead.
Whether you’re looking to generate new business, strengthen existing relationships or raise your profile in the market, the British Tourism & Travel Show puts you in front of the people who influence and make group travel purchasing decisions.
Meet active group travel buyers
Generate business opportunities
Strengthen existing relationships
Raise your profile in the market
Hear from our exhibitors
Find out why exhibitors return year after year and hear first-hand how the show helps them connect with buyers, generate leads and build valuable industry relationships.
CONTACT US TODAY
Get in touch today to learn more about the benefits of exhibiting.
We believe that events like this are critical for driving the growth and technological evolution in construction, and we’re excited to be part of the conversation. Thank you to everyone for making it such a success!”
Payapps
TESTIMONIALS
Who Exhibits?
The British Tourism & Travel Show attracts over 200 exhibitors each year, many of whom have returned since the show began. Visitors attend to meet and do business with:
- Attractions & heritage sites
- Destinations & tourist boards
- Hotels & accommodation providers
- Experience & activity providers
- Wholesalers
- Coach hire companies
- Technology and software providers
- Ticketing services
- Industry associations
- …and more!
Buyers who regularly attend the show include:
Aklams Coaches All about TOURS Easton’s Holidays Edwards Coaches Glenton Holidays Harry Shaw IOW Tours JAC Travel Johnsons Coaches Kuoni Group Travel
Luckett’s Travel Over 50’s YHA Group Ramblers Holidays Reays Coaches Richmond’s Coaches Saga Travel Shearing’s Holidays Titan Travel U3A Women’s Institute
Reach qualified group travel buyers
Exhibiting at the British Tourism & Travel Show will generate exposure for your brand before the event through a comprehensive marketing campaign, including:
- Advertising and editorial in leading travel trade publications such as Coach Touring, Coach Tours UK, Discover Britain for Groups, Group Travel Today, Group Travel World and The Blueprint Guide.
- Partnerships with leading Associations including Coach Tourism Association (CTA), Association for Group Tour Operators (AGTO) and Confederation of Passenger Transport (CPT).
- E-Marketing to an extensive, continually updated database.
- Direct Mail to active travel trade buyers.
- Digital advertising including social media, search engines and retargeting.
Arrange meetings before the show opens
As an exhibitor, you’ll get access to the Meeting Planner platform. This tool allows you to connect with key buyers and schedule meetings in advance. It’s designed to help you make the most of your time at the show, ensuring that you meet the right people and generate quality leads before, during, and after the event.
With the Meeting Planner, you can:
- Search for relevant visitors and schedule meetings on your stand.
- Showcase your brand in the platform, making sure you're visible to buyers ahead of the show.
- Plan your day by organising meetings, and get reminders so you never miss an opportunity to connect.
